{"product_id":"kumkumadi-serum","title":"Kumkumadi Serum for Glowing, Spotless Skin","description":"\u003csection\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eThe Kumkumadi that goes under your sunscreen.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eKumkumadi is usually an oil kept for night. This is a water-light serum made with the classical Kumkumadi herbs, plus alpha-arbutin and niacinamide, to help even the look of dark spots, dullness and uneven tone. Morning or night. Under moisturiser. Under sunscreen.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/span\u003e\u003cb\u003eBenefits\u003c\/b\u003e\u003c\/p\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eFades dark spots and pigmentation \u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003eBoosts glow and radiance\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eSmoother, firmer, younger-looking skin\u003c\/span\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eNatural, no harmful chemicals\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePigmentation doesn't take a night shift.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eSun is a major reason dark spots deepen and stay. A product you can only use at night leaves your days uncovered.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eKumkumadi Serum is water-based, so it layers under moisturiser and sunscreen in the morning and does the same job at night. Sunscreen still does most of the work. This is the step that goes with it.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eAn advanced formula that combines Ayurvedic wisdom with modern skincare actives.\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eKumkumadi is a classical Ayurvedic blend built around saffron. Here is what is in this serum and why.\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cem\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cem\u003e\u003cstrong\u003eThe classical Kumkumadi herbs:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSaffron (Crocus Sativus Stigma Extract): the namesake, traditionally used for radiance. \u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eManjistha (Rubia Cordifolia): traditionally used for an even-looking tone. \u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eSandalwood (Santalum Album): traditionally used for its cooling feel and skin tone. \u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eVetiver (root powder and oil): cooling, and the earthy note in the scent. \u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eAlso in the blend: lotus, banyan bark, sappan bark, water hyacinth, Terminalia and amla extracts, ginger.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cem\u003e\u003cstrong\u003eThe Modern Support:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003e\n\u003cem\u003e\u003c\/em\u003eAlpha-arbutin: helps even the look of dark spots.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eNiacinamide (vitamin B3): supports even tone and the skin barrier.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003ePanthenol (pro-vitamin B5), sodium hyaluronate, allantoin, aloe: hydration and comfort.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eCentella asiatica: calming.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eSqualene and olive oil: a small amount of skin-like oil for softness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e","brand":"AURAVEDIC","offers":[{"title":"Default Title","offer_id":67643429454144,"sku":"K-Serum","price":675.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/4543\/0336\/files\/CopyofknsNEWprimaryimage_0ef7c08a-e97f-4c92-9e61-521908fbef47.jpg?v=1784013847","url":"https:\/\/auravedic.com\/products\/kumkumadi-serum","provider":"AURAVEDIC","version":"1.0","type":"link"}